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FYI

Lil Berete: Chase Cash

The fast-rising Toronto rapper teams up with a comrade from London on a snappy track that shows a new lyrical maturity.

Lil Berete: Chase Cash

By Kerry Doole

Lil Berete: Chase Cash ( (New Gen / XL Recordings): This young Toronto rapper has been tagged by many industry observers as having the potential to be the next big thing from the 6ix. He first made a splash with Icebreaker, a mixtape mainly about growing up in the Regent Park 'hood, that has amassed over 14 million global streams, and last year's track No Makeup has over 1.6M YouTube views. 


A label press release states that "his next mixtape (expected to drop this fall) will see a more international, mature side of Berete as the playfulness of his youth has recently been coloured with the more serious issues he’s been up against recently."

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This new single, Chase Cash, also features young London singer/rapper Deno. The collaboration came about after Berete was banned from filming videos in his home estate around the time the area had experienced a string of violence that resulted in Berete losing some close friends. Seeking solace and peace of mind, he headed to London, where he met Deno.

Both rappers display a nice smooth flow on the cut, and the lyrics show some welcome maturity - "we just let bygones be bygones, we ain't never trying to die young." The video was shot in Addis Ababa, Ethiopia, and features some eye-catching street scenes. Expect both the track and the clip to stir up some action.

Links

Website

Twitter 

Instagram 

Label contact: Ronan O'Leary, Beggars

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Naomi Sharon
Courtesy Photo

Naomi Sharon

Chart Beat

Naomi Sharon’s Wistful Hit ‘Was It Ever Love’ Earns Its Second Entry on the Billboard Canada Airplay Charts

Sharon, the first woman signed to Drake’s OVO Sound, lands at No. 35 on the Contemporary Hit Radio/Top 40 Airplay chart with her latest song.

Naomi Sharon is getting wistful on the Billboard Canada Airplay charts.

The singer’s latest track, “Was It Ever Love,” arrives at No. 35 on the Contemporary Hit Radio/Top 40 Airplay chart, dated Sept. 5. It’s the second chart the heartfelt song has found itself on, after debuting on Hot AC on the Aug. 29-dated chart. This week, it climbs 31-28.

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