advertisement
Rb Hip Hop

Kendrick Lamar Gets Former Toronto Raptor DeMar DeRozan For 'Not Like Us' Music Video

Drake is the global ambassador of Canada's lone NBA team, and one of its most beloved former players makes a cameo in the diss track targeted at him.

DeMar Derozan in Kendrick Lamar's 'Not Like Us' Music Video

DeMar Derozan in Kendrick Lamar's 'Not Like Us' Music Video

YouTube

On America's Independence Day, Kendrick Lamar just made things personal for Canadian basketball fans.

The rapper dropped his much-anticipated music video for "Not Like Us" tonight (July 4), which is filled with thinly veiled visual shots at Drake. The diss track's video was filmed in Compton, and it feels like the whole city came out to celebrate at Drake's expense.


For fans in Toronto, though, there's one cameo that cuts especially deep: DeMar DeRozan.

The NBA player appears at the 2:43 mark during this line: "I'm glad DeRoz' came home, y'all didn't deserve him neither."

For those who didn't catch the reference initially, or who thought he was somehow referring to D-Rose (another NBA player, Derrick Rose), it's now painfully obvious who it's about.

advertisement

The Compton-born professional basketball player is now a member of the Chicago Bulls, but was drafted by the Toronto Raptors — Canada's lone NBA team, for which Drake serves as the global ambassador.

He was traded in 2018 for Kawhi Leonard, who then led the Raptors to their first NBA championship that season. In multiple interviews since then, DeRozan has talked about how he felt betrayed by the trade and had wanted to play his whole career in Toronto. But he never had a bad word for the city or the fans, who continue to treat him like a hometown hero every time he returns.

DeRozan was once close enough to Drake that he accidentally spilled the beans on an upcoming mixtape, so it's hard not to interpret this as him picking his hometown rapper Kendrick Lamar's side.

DeRozan also appeared onstage at Kendrick's Juneteenth "Pop Out" concert in Los Angeles, so this doesn't come fully out of nowhere. But his brief cameo looking into the camera in the "Not Like Us" video feels another direct hit.

advertisement

advertisement
03
Live

03

Tricia Silliphant/Neil Claydon

Toronto has become an undeniable global market for live music, events and sports, and Maple Leafs Sports & Entertainment (MLSE) is playing a big role. Tricia Silliphant continues to drive MLSE’s expansive schedule, which includes over 145 live events and 100 concerts in 2026 across three venues, including the schedules of seven sports teams. Last year, Coca-Cola Coliseum hosted double the number of shows compared to its inaugural year in 2019, while also welcoming two all-new women’s sports teams as non-MLSE-owned tenants: the Toronto Sceptres of the PWHL and the Toronto Tempo of the WNBA. Claydon is the vice president of music and live entertainment, and MLSE’s annual box office revenue passed $145 million with big contributions from his commercial, ticketing and premium strategy, which services several major venues including the Live Nation-owned Rogers Stadium, History and RBC Amphitheatre. This year also saw the completion of the concourse space renovations as part of the $350 million Scotiabank Arena renovations. It’s a new era, with Rogers taking a 75% majority stake in ownership of the company after buying out Bell’s stake. Now, MLSE’s live business now drives more than $145 million in annual box office, a live powerhouse in both Toronto and increasingly throughout Ontario as well.

advertisement

advertisement