An Update From The Karma Box Co.'s Erin McDonald

By Karen Bliss

Erin McDonald and Kat Rose are on a roll now with The Karma Box Co., a Canadian lifestyle subscription box filled with goodies that are sustainably sourced, vegan or vegetarian, cruelty and chemical-free. The box is typically valued at three times the asking price, and the bonus is each sale benefits a charity.

To date, The Karma Box Co. has donated a portion of its proceeds to Zoological Wildlife Foundation, Daily Bread Food Bank, Oceana, Canadian Women’s Foundation, Meaghan’s Walk, Canadian Breast Cancer Foundation, and this season: The Nature Conservancy.

The pricing has changed since the company first started in early 2018, increasing by $10 to $79.95 per box, and there is no discount for a yearly subscription — but this is in Canadian dollars (aboutUS$60 ). They ship to Canada and the U.S. free of charge, and no longer to the U.K.  

“Each season discovers a mix of six to eight full-sized, hand-picked, natural beauty brands, current fashion must-haves, fitness essentials, health-conscious eats and swoon-worthy home décor,” it reads on the web site.

There was recently an "unboxing" or "reveal," as it's termed, for the winter box: in other words, a spoiler alert.  The products McDonald and Rose selected are Anti Blue Light Glasses, by Shades Club; a large cozy scarf from The Karma Co.; All Natural Germ Away Mist, by Graydon Skincare; Turmeric Paste by Naledo Truly Tumeric; a soy candle “that is the perfect blend of gingerbread houses and elves on shelves,” by Arrow it Forward; Lash & Brow Growth Serum, by La Bloom Beauty; a tall Beasties mug, by Danica; and a four-pack of holiday cards designed by The Karma Co. 

The total value is more than $250.

Samaritanmag spoke with McDonald about the winter box, minor changes to the business, and dealing with the charities.