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FYI

Prism Prize Video: MorMor - Outside

The 2019 Prism Prize for Best Canadian Music Video was awarded to Kevan Funk, for his clip for Belle Game’s Low. We will continue to profile noteworthy Canadian videos, including this one from an acclaimed Toronto indie-pop artist.

Prism Prize Video: MorMor - Outside

By External Source

The 2019 Prism Prize for Best Canadian Music Video was awarded to Kevan Funk, for his clip for Belle Game’s Low. We will continue to profile noteworthy Canadian videos, including this one from an acclaimed Toronto indie-pop artist.


MorMor - Outside

MorMor is the alias of 27-year-old singer, producer and instrumentalist Seth Nyquist from Toronto, Ontario. He draws inspiration from his everyday life and surroundings in his own environments. MorMor decided on his stage name from his grandmother’s nicknames for him. 

The video shows clowns running around, with close shots of them while they are singing. The clowns are used because they appear to be happy but have a darker more sad side to them. The song and the video explore alienation, depression and the feeling that you don’t belong. 

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The clip has accumulated nearly 2 million YouTube views.

CREDITS:

Director: Duncan Loudon and Seth Nyquist

Production Company: OPC

Producer: India Lee

Exec Producer: Saskia Whinney 

DOP: Krzysztof Trojnar 

Production Designer: Alexandra Toomey

Colour Producer: Oscar Wendt

Colourist: Luke Morrison @ ETC

Costume: Desiree Laidler

MUA: Billie Kermack

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Chairman & Chief Executive Officer of Universal Music Group Sir Lucian Charles Grainge attends Universal Music Group Hosts 2020 Grammy After Party on January 26, 2020 in Los Angeles, California.
Rodin Eckenroth/WireImage

Chairman & Chief Executive Officer of Universal Music Group Sir Lucian Charles Grainge attends Universal Music Group Hosts 2020 Grammy After Party on January 26, 2020 in Los Angeles, California.


Record Labels

Read Lucian Grainge’s Memo on UMG-TikTok Deal: ‘Entire Music Ecosystem’ Will Benefit

The new agreement, announced in the early morning, addresses "key changes in several critical areas," Grainge said in outlining what UMG achieved in negotiations.

Universal Music Group chairman/CEO Lucian Grainge penned a memo to staff, obtained by Billboard, about the music company’s new licensing agreement with TikTok that ended a three-month standoff between the two entities, saying the deal ended with “a decidedly positive outcome,” with TikTok agreeing “to key changes in several critical areas.”

The announcement of the new deal, which came after a high-profile dispute between the world’s largest music company and one of the current premier social media platforms in the world that first erupted in late January, was announced early this morning (May 2). The agreement will see UMG’s millions of compositions and songs, both from its recorded divisions and its publishing company, return to the platform “in due course.” The feud has been one of the biggest talking points in the music business for the better part of this year, with artists and songwriters caught in the middle of the corporate standoff and looking for alternate ways to promote and market their music beyond the parameters of TikTok.

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