Nielsen Music has just released its 5th annual study that offers a goldmine of actionable data from a sample group of more than 1,500 nationwide. In this second of a three-part series, FYI delves into the facts and figures behind consumer listening habits.
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Nielsen Music has just released its 5th annual study that offers a goldmine of actionable data from a sample group of more than 1,500 nationwide. In this second of a three-part series, FYI delves into the facts and figures behind consumer listening habits.
To access the full report with expanded insights, contact paul.shaver@nielsen.com; meantime, a 15-page summary highlighting some key data can be downloaded as a pdf file here.
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Plus, Bailey Zimmerman rolls to the top 10.
Josh Ross achieves his first Billboard Country Airplay No. 1 as “Hate How You Look” rises a spot in its 40th week on the chart dated July 4. The song drew 32.7 million audience impressions (up 4%) June 19-25, according to Luminate.
Written by Jessica Farren, Chris McKenna, Nicholas Sainato and Christian Yancey, the track assumes the lead from Ella Langley’s “Be Her,” which descends to No. 3 after a four-week run at the summit. Ross’ sole prior Country Airplay entry, “Single Again,” reached No. 2 last summer, in its 68th week.
Ross is the second artist this year to secure a first Country Airplay No. 1, among 12 total leaders (a 16.7% success rate); Tucker Wetmore’s “Brunette” led in May. Three acts earned career-first leaders in 2025, of 20 No. 1s overall (15%): Corey Kent (“This Heart”), Hootie & the Blowfish (“Bottle Rockets,” with Scotty McCreery) and Chase Matthew (“Darlin’”). There were nine first-timers in 2024, out of 27 No. 1s (33.3%). Since the start of 2016, 54 artists have notched first No. 1s on the ranking, among 314 total leaders (17.2%).
Bailey Zimmerman lands his seventh Country Airplay top 10 as “Chevy Silverado” revs 11-9 (17.8 million, up 5%) in its 37th week. It follows “Backup Plan,” which rose to No. 2 last September.
Zimmerman has reached the top 10 in 25 weeks on average across his trips to the tier, making “Chevy Silverado” one of his longer climbs. Only “Holy Smokes,” which took 44 weeks, needed more time, while “Backup Plan” marked his fastest ascent, 11 weeks.
Top DebutsCole Swindell’s “Girl Dad” opens at No. 26 on Country Airplay (5.8 million). Plus, Jelly Roll’s “Hands Up” enters at No. 28 (5.6 million). The acts boast eight and nine career No. 1s, respectively.
All charts dated July 4 will update Tuesday, June 30, on Billboard.com.
