advertisement
FYI

Musicians Made $9.9M Using Bandzoogle Platform In 2021

Music website platform Bandzoogle announced that in 2

Musicians Made $9.9M Using Bandzoogle Platform In 2021

By External Source

Music website platform Bandzoogle announced that in 2021, musicians made over $9.9M in commission-free revenue using the platform’s direct-to-fan sales tools.


“Musicians continued to show resilience in the face of uncertain times throughout the last year,” says Stacey Bedford, Bandzoogle CEO. “With online sales of music and merch, so many indie artists keep creating these mutually rewarding connections to their fans.” 

The direct-to-fan platform finances its operations through a flat monthly fee and offers a built-in store, mailing list tools, reporting and integration with social networks and services, including Twitter, Facebook, Bandcamp, SoundCloud, Twitch, Crowdcast and Bandsintown.

advertisement

Breaking down the numbers, musicians sold over $6.4M in music merchandise, including apparel, CDs, and vinyl. Digital music also continued to bring in significant revenue, with $637,500 in commission-free sales in 2021.

Digital merch sales and ticket sales also proved fruitful for artists using Bandzoogle in 2021, netting $877K and $831,250 respectively. 

One of the top-selling Bandzoogle members in 2021, Adam Ezra Group generated over $200K in commission-free revenue through ticket sales, donations during live streams, and merch sales. 

“As an underground indie band, connection with our fans is everything. Whether it's selling merch, playing non-traditional shows, live streaming, our membership program, or the creation of special events, we like to do everything in our own, unique way.” Ezra says. “Bandzoogle continues to prove that they are a partner committed to empowering us on our own terms, helping us follow through on every crazy idea we come up with and never taking a cut. Without a doubt, they have helped change my trajectory as an artist.”  

With fan engagement a core strategy for some musicians to make money with music online, the built-in fan subscription feature was another source of significant income for many artists, generating $545K in revenue.

And the virtual tip jar was another popular way for fans to support their favourite artists, with just under $500K in donations going directly to artists through their website tip jars.

advertisement

Now in its 19th year of operations, the Bandzoogle powers over 60K websites for musicians, who have sold more than $89M in commission-free music and merch sales.

 

advertisement
Carole Pope and Kevan Staples of Rough Trade
Canadian Songwriters Hall of Fame

Carole Pope and Kevan Staples of Rough Trade

FYI

Obituaries: Rough Trade Co-Founder Kevan Staples, Country Hall of Famer Dick Damron

This week we also acknowledge the passing of hit Memphis record producer/engineer Terry Manning and Canadian country singer Harry Rusk.

Kevan Staples, a Toronto songwriter, film and TV composer and multi-instrumentalist best known as co-founder of the adventurous Juno-winning rock band Rough Trade, died on March 23, of cancer, at the age of 75.

His creative partnership with charismatic and provocative vocalist and songwriter Carole Pope was at the heart of Rough Trade, a group that made a colourful mark on the Canadian rock scene in the late '70s and early '80s.

keep readingShow less
advertisement