advertisement
FYI

Music BC's Ambitious Programs For 2018

Two new studies plan to convince governments that the music scene produces a big economic benefit to the province, and the music org also has plans to create synergies with other Pacific coastline music hubs in the US.

Music BC's Ambitious Programs For 2018

By FYI Staff

The turnout for Music BC’s AGM on Jan. 16 was strong and the meeting included discussions on future funding, two new economic impact studies, and plans to develop ties with music hubs in the US.


First off, Music Canada Live, FACTOR, Creative BC, the provincial government and the City are co-funding a Nordicity study detailing the economic impact of BC’s live music sector, and a parallel Vancouver Music City initiative, co-funded by Music Canada Live and conducted by Sound Diplomacy, aims to develop a strategy to help maintain a healthy music economy in the Pacific Rim city.

advertisement

As with other cities, escalating commercial rents increasingly threaten the profitability of live music venues.

Discussions also centred on an ambitious plan to develop commercial ties with music hubs in the Pacific Northwest that includes San Francisco, Portland and Seattle.

According to a 2009 study, conducted by Music Canada using PWC, the estimated total economic output, GDP, and employment generated from spending in BC in 2009 was $47.5M, $26.9M and 570 jobs respectively. Wages and salaries amounted to $21.5M and government revenues generated from economic activity were approximately $5.2M.

Ash Kelly at CBC News has the details.

advertisement
From left: GIVĒON, Shai Gilgeous-Alexander and Simon Gebrelul photographed by Diwang Valdez on December 20, 2025 at Paycom Center in Oklahoma City. Styling by Yashua Simmons. Barbering by Moe Harb. Hair Braiding for Gilgeous-Alexander by Alysha Bonadie. Grooming by Teresa Luz. On-Site Production by Laela Zadeh.

From left: GIVĒON, Shai Gilgeous-Alexander and Simon Gebrelul photographed by Diwang Valdez on December 20, 2025 at Paycom Center in Oklahoma City. Styling by Yashua Simmons. Barbering by Moe Harb. Hair Braiding for Gilgeous-Alexander by Alysha Bonadie. Grooming by Teresa Luz. On-Site Production by Laela Zadeh.

Features

Meet the Force Behind the Canadian NBA MVP Shai-Gilgeous Alexander and R&B Star GIVĒON

In this Billboard Canada Toronto's Simon Gebrelul's strategy to make Shai Gilgeous-Alexander a one-of-a kind sports star — and disrupt the music world.

It’s mere days before Christmas, and Paycom Center is unusually quiet.

The arena — home of the Oklahoma City Thunder, the reigning 2025 NBA champions — typically holds 18,000 roaring fans, but today, you could hear a pin drop. Yet even in silence, the Thunder’s accomplishments speak loudly. Division title banners hang proudly from the rafters. Scan past those banners and across the empty arena, and three words in bold orange and blue come into focus: Committed. Community. Together.

keep readingShow less
advertisement