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adidas Joins NXNE as a Special Partner for Daniel Caesar Performance

adidas is joining forces with NXNE as a special partner for Daniel Caesar's highly anticipated return to Toronto venue The Mod Club on June 14.

Daniel Caesar

Daniel Caesar

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adidas is joining forces with NXNE as a special partner for Daniel Caesar's highly anticipated return to Toronto venue The Mod Club on June 14.

The brand is known for its deep roots in streetwear and its significant influence on music and festival culture, which makes it a natural partner for the special event.

From its early association with hip-hop to current support of cultural events worldwide, adidas’ presence at NXNE underscores the brand's commitment to celebrating emerging artists and fostering authentic fan experiences.

Fans can look forward to special on-site moments and surprise gifting opportunities, courtesy of adidas, along with a strong brand presence throughout the venue.

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Daniel Caesar played a memorable performance at NXNE in 2016, soundtracking the Port Lands stage with his beautiful vocals as the sun set. Now that he’s an international star, this concert will return to a memorable phase of his career in his hometown.

"Daniel Caesar's journey from playing early NXNE stages to becoming a global phenomenon is exactly what this festival is about,” says NXNE founder Michael Hollett. “Partnering with adidas for this special return highlights the cultural significance of this moment. It's a celebration of where artists start and how far they can go, and we're thrilled to have adidas on board to amplify that experience."

Tickets are available today. Learn more about adidas originals here.

ca.billboard.com

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Gracie Abrams
Courtesy Photo

Gracie Abrams

Pop

Gracie Abrams Reveals ‘Daughter From Hell’ Album Tracklist

Abrams called the LP her "favourite music" she's ever made.

Gracie Abrams revealed the tracklist for her upcoming Daughter From Hell album on Wednesday (June 17). The pop star’s anticipated third LP is set to arrive on July 17.

Daughter From Hell boasts 16 tracks in total, including the project’s lead single “Hit the Wall,” which was released in May and serves as the album’s intro. The track peaked at No. 42 on the Billboard Hot 100.

This article first appeared on Billboard U.S.

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