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Rock

The Beaches Bring "Blame Brett" to 'Jimmy Kimmel Live!'

The Toronto quartet brought their viral single into their late night TV debut.

The Beaches

The Beaches

Via Facebook

Following the viral success of "Blame Brett" in 2023, The Beaches have made their late night TV debut, performing their naming-and-blaming single on Jimmy Kimmel Live!

Though the Toronto band has been together for a decade, winning a 2018 Juno for Breakthrough Artist following their debut album, last yearmarked a watershed moment for the quartet. They traded their heavier rock sound for sleek new wave guitar tones and took back control of their career, deciding to release their new album, Blame My Ex, independently. (They co-wrote the album with Canadian artist and songwriter Lowell, who also has a credit on Beyoncé's newest hit.)


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The changes led to a bigger splash than anything they'd done before when "Blame Brett" took off on TikTok. The song went on to chart on Billboard's Alternative Airplay chart and The Jonas Brothers brought the band on stage to perform it at a November concert. The band also recently picked up two new Juno nominations, for rock album of the year and group of the year. They joined Billboard Canada on the red carpet.

Wednesday night (Feb. 21), they brought "Blame Brett" to late night TV, playing to a whole new kind of audience. Rocking shades and a tartan skirt, frontwoman Jordan Miller seemed relaxed as she did double duty on vocals and bass. Her bandmates bopped around the stage behind her as they performed, making for an energetic television debut. Watch the performance below.

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Not By Choice on MuchOnDemand on MuchMusic in 2002.
Courtesy Photo

Not By Choice on MuchOnDemand on MuchMusic in 2002.

FYI

Obituary: Mike Bilcox of Ajax, Ontario Pop-Punk Band Not By Choice

Former drummer and now head of Round One Sports & Entertainment Liam Killeen pens this tribute to his former bandmate, with words from The Feldman Agency's Jeff Craib, Sum 41's Dave Baksh, Simple Plan's Chuck Comeau and more.

Mike Bilcox, lead singer and guitarist of Ajax, Ontario’s second most famous pop-punk band, Not By Choice, passed away on June 21, at age 48.

Mike started Not By Choice with his Ajax High School friend Glenn ‘Chico’ Dunning back in 1997. They had initially played a few shows under different names that may or may not be suitable for print, but our moniker came from Mike bothering his younger sister Chrissy at the dinner table. When she couldn’t take any more of his taunting, she promptly told her Mom, Pat, that he was annoying her – Pat yelled ‘Well, he’s your brother!’ to which Chrissy quickly replied ‘Yeah, not by choice!’. With that, a real band was born.

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