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It All Came Back to Celine Dion For Her Hilarious, Gatorade-Drenched Sunday Night Football Intro

If you had Celine taking a sports drink bath on your bingo card this year it's time to play the Power Ball.

Celine Dion performing on the Eiffel Tower during the opening ceremony of the Paris 2024 Olympic Games Paris 2024 on July 26, 2024 in Paris, France.

Celine Dion performing on the Eiffel Tower during the opening ceremony of the Paris 2024 Olympic Games Paris 2024 on July 26, 2024 in Paris, France.

Screengrab by IOC via Getty Images

Celine Dion has long been the exquisite image of pop opulence. The singer known for her peerless vocals and warehouse full of bespoke, bedazzled gowns is the definition of musical elegance. Which is why it makes perfect sense that she helped introduce Sunday Night Football’s classic NFL grudge match between the Dallas Cowboys and Pittsburgh Steelers for the teams’ first primetime showdown since 1982; and their first game against each other since Super Bowl XXX in 1996.

To the strains of her 1996 Billboard Hot 100 No. 2 hit “It’s All Coming Back to Me Now,” Dion waxed poetic about her love for the game as the camera panned past a bouquet of roses atop a grand piano. “I think my favorite thing about this game is its power to connect who we are, to who we were,” she said. “To prove that our most powerful memories, our most enduring loves, can stay with us forever.”


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Strolling into the recording studio in an uncharacteristically dressed-down look accented by Chuck Taylor high tops and a grey sweatshirt commemorating the 1996 Super Bowl, Dion smiled at the camera and said with a mischievous grin, “You know what I’m talking about, right? Sometimes, some nights, it all just comes back.”

Cue throwback footage of past classic Steelers/Cowboys match-ups featuring such stars of yore as Cowboys QB Roger Staubach and Steelers legend Terry Bradshaw, while Dion waxed rhapsodic over “their love affair — well, maybe not love the way I usually sing about it, but still, you know, work with me here.” Dion then quoted a few lyrics from her power ballad — ‘When you touch me like this. When you hold me like that’ — over NFL Films footage of huge hits and testy exchanges,” adding comically, “It kind of fits, no?”

Flashing forward to more recent times, Dion added, “But really what beautiful passion it produced, what painful heartbreak it revealed so, so long ago. Like so many old flames it always feels right when they’re back together. Don’t you think? Like tonight evoking the kind of magic they once produced. the Cowboys and the Steelers, a timeless classic on Sunday night.”

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Her arms resolutely crossed, Dion got viewers ready for the game by invoking the majesty of Sunday Night Football amid a slow-motion montage of the teams’ coaches getting celebratory Gatorade baths as the strains of her ballad rose to a crescendo. Oh, and she got totally doused with a double Gatorade shower at the end that left her pumping her fists in joy.

Dion has recently begun to come out of the shadows after a few years off the radar during her battle with Stiff-Person Syndrome — chronicled in this year’s I Am: Celine Dion documentary — which resulted in her cancelling all of her 2023 and 2024 tour dates. She eased back into the spotlight this summer when she performed at the opening ceremony for the 2024 Summer Olympics.

Watch Dion’s SNF kickoff video below.

This article was first published by Billboard U.S.

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​Oak View Group CEO Tim Leiweke speaking on State of the Industry panel at Departure at Toronto's Hotel X on May 8, 2025.
Mike Highfield

Oak View Group CEO Tim Leiweke speaking on State of the Industry panel at Departure at Toronto's Hotel X on May 8, 2025.

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