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Awards

‘It’s Never Too Late to Shine’: EJAE Gives Inspiring Golden Globes Speech After K-Pop Smash Wins Best Original Song

The singer-songwriter opened up about rejection and "redirection" in a candid speech.

‘It’s Never Too Late to Shine’: EJAE Gives Inspiring Golden Globes Speech After K-Pop Smash Wins Best Original Song

Ejae at the 83rd Annual Golden Globes held at The Beverly Hilton on January 11, 2026 in Beverly Hills, California.

Rich Polk/2026GG

KPop Demon Hunters isn’t done changing culture just yet.

On Sunday (Jan. 11) night at the 2026 Golden Globes, the film’s signature smash “Golden” became the first K-pop song to win the Golden Globes for best original song, motion picture. Performed by HUNTR/X (EJAE, Audrey Nuna & REI AMI) with music by Joong Gyu Kwak, Yu Han Lee, Hee Dong Nam, Jeong Hoon Seo and Park Hong Jun and lyrics by Kim Eun-Jae (EJAE) and Mark Sonnenblick, “Golden” won the Golden Globe for its aforementioned songwriters.


In her teary acceptance speech, EJAE (Kim Eun-Jae) opened up about rejection, “redirection” and finding her purpose. EJAE said she worked “tirelessly for 10 years” as a young girl to become a K-pop idol, but was “rejected and disappointed” when she was eventually told her “voice wasn’t good enough.”

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“So I leaned on song and music to get through it and now I’m here as a singer-songwriter,” she continued. “It’s a dream come true to be part of a song that’s helping other girls, other boys and everyone of all ages to get through their hardships and accept themselves.”

EJAE added, “This award goes to people who had doors closed on them. I can confidently say rejection is redirection. It’s never too late to shine like you were born to be.”

“Golden” became one of the biggest surprise hits of 2025, topping the Billboard Hot 100 for eight weeks. Toward the end of 2025, the singers of HUNTR/X talked to Billboard about their pinch-me moments of their breakout year.

The Golden Globes are produced by Dick Clark Productions, which is owned by Penske Media Eldridge, a joint venture between Eldridge Industries and Billboard parent company Penske Media.

This article was first published by Billboard U.S.

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BLACKPINK's Lisa in the "SaWaDiKa" video.
LLOUD Co/RCA Records/YouTube

BLACKPINK's Lisa in the "SaWaDiKa" video.

Pop

BLACKPINK’S Lisa Is 100% ‘That B–ch On Your TV’ In Fierce, High-Fashion Video For Return To Rap Solo Single ‘SaWaDiKa’: Watch

The hard-charging song is the first taste of the K-pop superstar's upcoming Press Play (Oct. 23) EP.

BLACKPINK‘s Lisa comes out swinging on her hard-charging single “SaWaDiKa.” And if you’re not convinced that her return to rap is complete, just check out the first, shouted lines of the song whose title translates into “hello” in Thai, because Lisa is cordially inviting you to bask in her badness.

“Hello Sawadika/ Yeah you know my wrist is cold/ Got this timepiece from Geneva/ If you know it then you know,” she raps at the top of the high-fashion, action-heavy video for the song, which dropped on Friday (Sept. 4) and was shot in the singer’s native Bangkok, Thailand. And, just in case you missed the ice-cold message, there’s one more thing on her mind: “I’m that b–ch on your TV/ And my Ferrari indigo/ La la lisa la diva/ Sawadika there she go.”

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