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SamaritanMag Spotlights Rich Aucoin's Benevolent Bicycle Tour

On March 23, the Halifax-based dance/rock artist began a 15-date U.S. tour that has him bicycling alone from city to city — covering some 5,500 kilometres and donating 100 percent of the proceeds to Mental Health America.

SamaritanMag Spotlights Rich Aucoin's Benevolent Bicycle Tour

By Kim Hughes

Next time you encounter an interview with a touring musician whining about the rigours of the road, spare a thought for Rich Aucoin.


On March 23, the Halifax-based dance/rock artist began a 15-date U.S. jaunt in support of his new Hold EP. On the tour, originally called F#$k You Depression, but is now called Press On, he is bicycling alone from city to city — covering some 5,500 kilometres across states from California to Pennsylvania — raising awareness for mental health and donating 100 percent of tour proceeds to Mental Health America. His Canadian winter tour raised money for The Canadian Mental Health Association.

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His goal is to raise $1,000 a month over the course of four months through ticket sales and crowdfunding.

Cold, rain, flat tires in the middle of nowhere and marauding coyotes are all real possibilities on Aucoin’s journey which makes the standard between-show boredom and bad food complaints of traditional rock tours pale considerably.

Amazingly, this is not the first time Aucoin has toured by bicycle.  In 2007, he traversed Canada (roughly 6,500 zigzagging kilometres) promoting his debut EP Personal Publication, to raise money for Childhood Cancer Canada Foundation, a charity he selected in part because of its small operational overhead. He has also toured Canada by way of running half-marathons in various cities, donating money to the Heart and Stroke Foundation.

Needless to say, much hard-won learning from Aucoin’s previous bike adventure has been applied to the planning of this one, including (but not limited to) the importance of having a smartphone. Samaritanmag talked with Aucoin about the logistical hurdles of his current ride and why, despite the hardships, it’s so worth it as a charitable measure. Continue reading here.

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Belgian rapper Hamza performing at OfF Piknic as part of Piknic Électronik in Montreal on Friday, June 2, 2023.
Piknic Électronik/@villedepluie

Belgian rapper Hamza performing at OfF Piknic as part of Piknic Électronik in Montreal on Friday, June 2, 2023.

Rb Hip Hop

From Paris to Montreal: Why French Rappers See Quebec As a Gateway to North America

With Montreal emerging as a crucial destination for French hip-hop artists, Billboard Canada speaks to industry insiders from both sides of the ocean to explore the phenomenon.

Quebec’s French rap scene is gaining recognition on the international stage, and the exchange goes both ways.

Rappers from France are also turning their focus toward North America, viewing Quebec as a vital stepping stone to the United States. With its cultural richness and diverse influences, French rap has transformed into a global force, and many artists are now pushing beyond Europe’s borders. With hip-hop reigning as a dominant genre in the U.S., Quebec has become an ideal springboard for artists looking to extend their reach.

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