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FYI

Nielsen Canada Music 360 Report - Part 3

Nielsen Music has just released its 5th annual study that offers a goldmine of actionable data from a sample group of more than 1,500 nationwide. In this final instalment of a three-part series, FYI delves into the facts and figures behind the media consumers use for music discovery.

Nielsen Canada Music 360 Report - Part 3

By External Source

Nielsen Music has just released its 5th annual study that offers a goldmine of actionable data from a sample group of more than 1,500 nationwide. In this final instalment of a three-part series, FYI delves into the facts and figures behind the media consumers use for music discovery in these modern times.


To access the full report with expanded insights, contact paul.shaver@nielsen.com; meantime, a 15-page summary highlighting some key data can be downloaded as a pdf file here.

 

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Belgian rapper Hamza performing at OfF Piknic as part of Piknic Électronik in Montreal on Friday, June 2, 2023.
Piknic Électronik/@villedepluie

Belgian rapper Hamza performing at OfF Piknic as part of Piknic Électronik in Montreal on Friday, June 2, 2023.

Rb Hip Hop

From Paris to Montreal: Why French Rappers See Quebec As a Gateway to North America

With Montreal emerging as a crucial destination for French hip-hop artists, Billboard Canada speaks to industry insiders from both sides of the ocean to explore the phenomenon.

Quebec’s French rap scene is gaining recognition on the international stage, and the exchange goes both ways.

Rappers from France are also turning their focus toward North America, viewing Quebec as a vital stepping stone to the United States. With its cultural richness and diverse influences, French rap has transformed into a global force, and many artists are now pushing beyond Europe’s borders. With hip-hop reigning as a dominant genre in the U.S., Quebec has become an ideal springboard for artists looking to extend their reach.

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