Cherie Sinclair Wins Prism Prize Special Achievement Award
The founder of award-winning music video production company The Field is the recipient of the prestigious award, presented by Slaight Music. Sinclair will receive the honour at a gala in Toronto on May 13.
By FYI Staff
The Prism Prize has announced Cherie Sinclair as the recipient of the 2018 Special Achievement Award, presented by Slaight Music. The award goes to a Canadian music video industry notable for their artistic achievements and exceptional contribution to music video art on a world stage.
Sinclair is the Founder and Executive Producer of The Field, a full-service production company that represents an eclectic roster of award-winning directors who specialize in music videos, online content and commercials. Credits include music videos for Austra, Emily Haines, Big Sean, Tiesto, and Carly Rae Jepsen. Since opening its doors in 2007, The Field has garnered much acclaim for its work, racking up over 75 MMVA nominations along with Juno and CCMA nods.
"Cherie has been a force in our industry for a long time and is recognized as a leader in developing new director talent. We are excited to celebrate and share this excellent work with the world," said Prism Prize Founder Louis Calabro.
On Sunday, May 13 at the TIFF Bell Lightbox in Toronto, Sinclair will be presented with the Prism Prize statue, a $2500 grant from William F. White for production equipment rentals, and a gift bag from MAC Cosmetics. At this event, Prism Prize will also reveal the winner of the $15,000 Grand Prize for best Canadian music video of the year.
The Weeknd at Rogers Centre in Toronto on August 8, 2025.Hyghly Alleyne, Courtesy XO Records