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FYI

B.C. Gov’t Announces $7.5M Music Fund

Two new initiatives launched by the BC government and Vancouver City Hall plan to stimulate the live music scene, bolster the local music industry and enhance opportunities for 'emerging' artists in the province.

B.C. Gov’t Announces $7.5M Music Fund

By FYI Staff

On Thursday (22nd) the provincial government in British Columbia announced the launch of a new, $7.5-million music fund to find emerging artists, foster up-and-coming talent and support live music events in the province.


Amplify B.C. will focus on four different funding areas:

  • Industry Initiatives supporting the development of B.C.’s music industry, including training, skills development, research and a new focus on young up-and-coming talent

  • Career Development will focus on emerging and established artists

  • Live Music will support B.C.-based live music events, creating engagement opportunities for audiences, artists and youth to enhance music tourism throughout B.C.

  • Music Company Development will focus on sustainability and building the capacity of B.C.’s music companies

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“We listened carefully to advice from people involved in many facets of the music industry. I’m excited that our government is creating this new funding program designed to give artists and other music professionals the support needed so they can continue to grow,” Tourism, Arts & Culture Minister Lisa Beare said in a statement. “B.C. has a well-earned reputation for excellence in music production. This fund will help place B.C. talent on the world stage.”

Separately, the City of Vancouver announced its strategy to help local musicians and industry professionals.

The Vancouver Music Strategy is designed to help the city bolster the "creative economy" and better work with musicians and industry professionals.

The Vancouver Music City Steering Committee will advise the city on how it can do that.

The board is made up of representatives from organizations including Music B.C., Music Canada, the Vancouver Symphony Orchestra and the Vancouver Opera Orchestra.

According to a statement from Creative B.C., the province is home to more than 285 music companies, 160 recording studios and more than 200 music festivals. The announcement was made at the Juno Host Committee's Music Cities Forum which took place at the Parq Vancouver Casino Resort.

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The local music industry brings in around $400 million to the provincial economy every year. – Sources: Government press releases, CBC, Music Canada, Creative BC

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Charlotte Day Wilson
Jessica Foley
Charlotte Day Wilson
Concerts

CNE 2026 Bell SOUNDSTAGE Lineup: Charlotte Day Wilson, JoJo, Finger Eleven and More

As part of its partnership with NXNE and a renewed focus on live music, CNE will also welcome a special soon-to-be revealed global headliner presented by Billboard Canada on Aug. 28.

The Canadian National Exhibition (CNE) is embracing its musical roots with a high-profile lineup for 2026.

The beloved long-running fair, baptized The Ex by Torontonians, has unveiled the full list of artists who will be headlining the newly-named Bell SOUNDSTAGE at the Bandshell to celebrate the event's 147th edition. Canadian stars like Charlotte Day Wilson and Finger Eleven as well as international pop star JoJo have been added to this year's programming, which reflects a diverse mix of renowned names and rising stars across a multitude of genres including pop, hip-hop, Punjabi music and soca, among others. They join previously announced acts like Lights, Lupe Fiasco, Shaggy and more.

This year, the exhibition is partnering with Toronto music festival NXNE, to modernize its musical programming with chart-topping artists and newer acts, and revamping the Bandshell as the Bell SOUNDSTAGE. “Music is such a massive part of who we are,” Mark Holland, CEO of the CNE, told Billboard Canada in April during his Executive of the Week interview. "Connecting everybody to that is a democratic mission that we are really invested in."

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