Offset’s ‘Set It Off’ Debuts in Top 5 on Top R&B/Hip-Hop Albums Chart

Offset returns to the top tier of Billboard’s Top R&B/Hip-Hop Albums chart as his new album, Set It Off, debuts at No. 2 on the list dated Oct. 28. The album, released Oct. 13 via Motown/Capitol Records, starts with 70,000 equivalent album units earned in the U.S. in the tracking week ending Oct. 19, according to Luminate.

Of Set It Off’s first-week sum, streaming activity provides 44,000 units, a figure equal to 59.1 million official U.S. audio and video streams of the album’s songs. Traditional album sales contribute 25,000 units, with the remaining balance owed to 1,000 track-equivalent album units. (One unit equals the following levels of consumption: one album sale, 10 individual tracks sold from an album, or 3,750 ad-supported or 1,250 paid/subscription on-demand official audio and video streams for a song on the album.)

With Set It Off’s No. 2 entrance, Offset matches his career-best rank on Top R&B/Hip-Hop Albums as a solo act. His first solo venture, the collaborative Without Warning album with 21 Savage and Metro Boomin, also began in the runner-up rank in 2017, as did his own Father of 4 album in 2019. As a member of the Migos, Offset charted an additional seven albums with the group, including two No. 1s: Culture (2017) and Culture II (2018).

Elsewhere, Set It Off begins at No. 2 on the Top Rap Albums chart and at No. 5 on the all-genre Billboard 200.

As Set It Off arrives, three of its tracks launch on the Hot R&B/Hip-Hop Songs chart, led by “Say My Grace,” featuring Travis Scott, at No. 13. With that debut, Offset nabs his highest start on the list as a lead artist among 34 total solo appearances; only Kodak Black’s “ZEZE,” which featured Offset and Scott and debuted at No. 1, posted a better beginning. Beyond “Say My Grace,” Set It Off cuts “Worth It,” with Don Toliver (No. 32) and “Broad Day,” with Future (No. 49) also land on the list.

Thanks to the new album and some standout cuts, Offset re-enters at No. 9 on the Billboard Artist 100 chart, which measures artist activity across key metrics of music consumption- album and track sales, radio airplay and streaming – to provide a weekly multi-dimensional ranking of artist popularity. The rally gives the rapper his first week in the top 10 and his first appearance on the list at any rank since September 2019.

This article was first published by Billboard U.S.