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Awards

Bryan Adams’ ‘(Everything I Do) I Do It For You’ Music Video Passes 1 Billion Views on YouTube

The veteran Canadian singer and songwriter makes his second trip to YouTube Music's Billion Views Club.

Bryan Adams

Bryan Adams

Courtesy Photo

Bryan Adams makes his second trip to YouTube Music’s Billion Views Club, this time with “(Everything I Do) I Do It For You.”

The Canadian singer-songwriter passes the billion views milestone with performance video for “I Do It For You,” the 1991 ballad that soundtracked Kevin Costner’s Robin Hood: Prince of Thieves.


“I Do It For You” was an unstoppable hit following its release, much like the film it was connected to. It’s one of Adams’ four titles to hit No. 1 on the Billboard Hot 100, where it stayed for seven weeks — by some margin the longest reign by Adams on the national singles survey.

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Across the Atlantic, “I Do It For You” enjoyed a fairytale run on the Official U.K. Singles Chart, which included an historic 16-week reign, all of it consecutive. No other song in OCC history has enjoyed a longer stretch at No. 1.

The song led-off Adams’s Waking Up the Neighbours, which topped the Official U.K. Albums Chart, the ARIA Chart, and peaked at No. 6 on the Billboard 200.

The action-adventure film from which “I Do It For You” was synced was a box office success, coming in at No. 2 among the year’s highest-grossing films with $390 million, behind the sci-fi masterpiece Terminator 2: Judgment Day with $520 million, and comprehensively trounced, at the box office at least, the critically-acclaimed, Patrick Bergin-starring Robin Hood, also released in 1991.

Adams first entered YouTube’s Billion Views Club with another ballad, 1993’s “Please Forgive Me.”

“(Everything I Do) I Do It For You” was written by Adams, Robert “Mutt” Lange and Michael Kamen. Its official black and white video was filmed in Miami, Florida 1992, directed by Andy Morahan, and can be seen in full below.

This article was first published by Billboard U.S.

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