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FYI

The Weeknd: Blinding Lights

Abel Tesfaye's new single, one that doubles as a long Mercedes-Benz ad, features '80s style synths and is a refreshing change of pace for the global star.

The Weeknd: Blinding Lights

By Kerry Doole

The Weeknd - Blinding Lights (Universal Republic Records/UMG): This new cut from The Weeknd is, in essence, an ad for Mercedes-Benz, yet is being treated as a legit single for chart purposes. Given the current blinding star power of Abel Tesfaye, it will of course rocket up those charts faster than a Merc on the autobahn.


The Weeknd has been named Creative Director of Mercedes-Benz's "Enjoy Electric," campaign, one that celebrates the market launch of the Mercedes-Benz EQC, the famed car company's all-electric EQC. The campaign features a TV ad, a long-format film, and four product films available on the brand's social media channels, with The Weeknd the main protagonist of the films.

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The track itself has a different sonic vibe than The Weeknd's signature dark contempo R&B, thanks to pulsating synths with an '80s Anglo electro-pop feel (his other new single, Heartless, sticks to his original template). Lyrically, it references lost love, so of course the blogosphere is speculating over whether Bella Hadid or Selena Gomez is the source material.

The accompanying video is sleek and polished, featuring vignettes of M-B models through the years. Definitely eye-catching, and you can bet it will register high view totals as word gets out.

The Weeknd's upcoming fourth studio album, reportedly entitled Chapter V1, is expected in 2020

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Randy Bachman & Burton Cummings
Courtesy Photo

Randy Bachman & Burton Cummings

Rock

Guess Who Is Coming Back? Randy Bachman & Burton Cummings Return Under With Their Classic Band Name

The recent settlement of a bitter dispute over ownership of the band's name allows its two legendary songwriters to now perform as The Guess Who, and they have announced their first live dates.

Guess Who is returning? For the first time in over twenty years, Randy Bachman and Burton Cummings, the principal songwriters of that legendary Winnipeg rock band, will be performing together as The Guess Who.

It has just been announced that on January 31, 2026, the Guess Who will take to the OLG Stage at Fallsview Casino in Niagara Falls, Ontario, with more shows to be announced soon. Tickets are on sale now HERE.

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