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FYI

TFA, Live Nation Partners In Ace Events

Live Nation Canada and The Feldman Agency (TFA) have partnered to form Ace Events (Artists, Creativity, Experience) a new venture providing full-service live

TFA, Live Nation Partners In Ace Events

By FYI Staff

Live Nation Canada and The Feldman Agency (TFA) have partnered to form Ace Events (Artists, Creativity, Experience) a new venture providing full-service live entertainment talent programming and production to clients.


Their focus is on corporate and large-scale events, pitching their combined established credibility to offer a suite of services that provide turnkey solutions, such as production coordination, budgeting, talent, show management, entertainment strategies and even creative production design.

“Live events are a powerful tool for creating lasting memories and engagement for consumers, and live music experiences have the power to add passion, create memorable moments and produce a great result for all involved.” said Jeff Craib, President of The Feldman Agency. “Combining our roster of exceptional talent and existing corporate business with the know-how of Live Nation’s esteemed team deep with experience in production and promotion will create a vibrant business.”

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Both companies are excited about the potential their collaboration will bring to the marketplace. “We have been working with Jeff and his team at The Feldman Agency for 30 years. That relationship has led us to this partnership," said Riley O’Connor, Chairman of Live Nation Canada. “By combining our efforts, strengthening our relationship and adding these services we will help event producers, companies, sporting leagues and more incorporate the power and passion of live music into their next event”.

To discover more about Ace Events, link here.

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Charlotte Cardin photographed in Montreal, 2024.
Alexis Belhumeur for Billboard Canada

Charlotte Cardin photographed in Montreal, 2024.

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