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FYI

Jules - 'Before You Picked Her'

A smash hit from the 17-year-old's forthcoming debut album is destined to boomerang across radio and pile up a stack of platform streams that will launch her just about anywhere she pleases.

Jules - 'Before You Picked Her'

Jules – ‘Before You Picked Her’ (RPMpromotion/It’s Jules Records): This debut track from the Oakville, ON post-teen's upcoming album debut has 'smash hit' stamped on it from start to finish but, unfortunately, we have to go with an unadorned version since the radio version has no SoundCloud or YouTube embed.

This said, take it from me that this gal has poise, a storyline that’s Shakespearian, a backing band that snaps, crackles and pops and a voice that could power a tall ship. Jules has it all on the lead-track single, and if she can follow it with more like this…well, then there’s no stopping her.


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The album is called Watching, and her vague bio sheet says the set features nine “intensely rich songs” ranging from “Fool’s Gold,” about her Instagram generation’s preoccupation with fake lives over human touch to the I-had-him-first destined hit “Before You Picked Her,” and don’t-mess-with-me “Prey.”

Oh, and the single is featured in an upcoming GM commercial.

Management: Rian Malloch, Skware Eyes Collaborative – rian@skwareeyes.com | 289.208.8322

Press: Mavis Harris – mavis@nicemarmotpr.com

Radio: Mike at RPM Promotion – mike@RPMpromotion.ca

Instagram: http://instagram.com/itsjulesmusic

YouTube: https://www.youtube.com/channel/UCHLblvDb-TCujkwwEPPbzCA

Facebook: http://www.facebook.com/itsjulesmusic

Twitter: https://twitter.com/itsjulesmusic

SoundCloud: http://soundcloud.com/julescollarile

Website: https://julesmusic.ca/

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Executive of the Week: FACTOR's Meg Symsyk on Why Supporting Canadian Music Means Supporting Cultural Sovereignty
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Executive of the Week: FACTOR's Meg Symsyk on Why Supporting Canadian Music Means Supporting Cultural Sovereignty

The president and CEO of FACTOR, one of Canada's most crucial music funders, explains why it's more important than ever to support homegrown culture and give it the opportunity to compete on the global stage.

When it comes to supporting Canadian music, FACTOR's influence is immeasurable. One of the most crucial funders of art in the country, the non-profit's impact is seen with its logo across countless acclaimed records and its name shouted out at concerts and award shows. But for president & CEO Meg Symsyk, it's not just about supporting Canadian music or even Canadian artists: it's about the sovereignty and identity of the country itself.

“Buying locally is more important than ever because of that consumer awareness and structural support. Canadians need to be encouraged to be more intentional. This last year and a half with the tariffs and the trade wars has put that on everyone's front burner,” she explains.

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