Here is this week's Luminate Data Market Watch national sales report for the first week of 2026, featuring stats for Canadian album sales, streams, digital sales and more.
Here is this week's Luminate Data Market Watch report which features Canadian music stats for the current week and YTD with comparisons to last year. This chart is published every Tuesday. The abbreviation "TEA" is a term used to describe the sale of music downloads or singles. A track equivalent album is equal to 10 tracks, or 10 songs.
Kevin Durant & Drake
KD has remained loyal to the OVO rapper, and Drizzy returns the favor.
On the heels of Drake giving Kevin Durant a shout-out on Maid of Honour, Drizzy and KD star alongside one another in a hilarious commercial for the Houston Rockets forward’s new KD19 Nike sneaker, which arrives on June 17.
“OK, first thought, transcending the game,” Drake said to Durant when getting a first look at a blue and orange pair of KD sneakers that are essentially half cowboy boots. “You need a banjo for those. Those are crazy. Y’all went home, home, home on the range with it. Wow. You’re in 2038 with those.”
“Come on, bro, I can’t hoop in these,” Durant responded before breaking out an all-white pair of fluffy kicks that have seemingly been growing hair for years.
“This guy’s an abominable snowman. They’re hard. This guy’s trying to dominate the Alaskan market,” Drake quipped. “You gotta keep the ankles warm. Those are crazy.”
Durant goes on to question if Drake’s “even a real friend,” as the 37-year-old couldn’t believe the 6 God co-signed the pairs of kicks. “Are you a yes man, bro?” he snapped at Drizzy.
KD finally brought out the real KD19’s in a capri blue colorway, which Durant nicknamed the “Candy’s.” Drake immediately hyped the monochromatic sneaker and joked that he suffered a cavity after just holding the pair.
“Someone call the dentist,” Drake said before continuing to nudge Durant about other colors on the way, which annoyed the NBA star. The Nike ad comes to a close with a tagline: “Everyone needs a yes man.”
“Normalize glazing the bros @easymoneysniper 19th sneaker available on nike.com and SNKRs 6.17,” Drake captioned his post to IG regarding the commercial.
While Drake has had his issues with NBA stars such as LeBron James and DeMar DeRozan, Drizzy and Durant have been close friends for some time now. KD pulled up to Drake’s Iceman release party on Thursday night (May 14) in Toronto.
The 6 God even gave Durant a shout-out on Maid of Honour‘s “Q&A.” “Me and KD got way too much cheese like the— yeah, yeah/ I got some questions for you and I need answers for ’em,” he raps.
Drake returned to the music scene on Friday (May 15) with three brand new albums, as Iceman was joined by the aforementioned Maid of Honour and Habibti. It marked Drake’s first solo LP since For All the Dogs, which topped the Billboard 200 in 2023.
Watch the funny commercial starring Drake and Durant below.
