Billboard: Tate McRae’s ‘Greedy’ Is an Artistic Turning Point

By External Source

The pop singer talks to Billboard about her "validating" new hit, showcasing her dance talent, and upcoming plans.

Tate McRae got an inkling that her latest single would be huge the night before it was released.

The 20-year-old pop singer began teasing snippets of Greedy on TikTok in August, prior to the single arriving in full on Sept. 15. McRae was in the middle of a North American headlining tour in mid-September and decided to unveil Greedy at her Sept. 14 show at The Fillmore in Philadelphia.

“We put it into the setlist, and in rehearsals, I was just so nervous and terrified because it was such a different sound for me,” McRae tells Billboard. “And the second we premiered it in Philly, the crowd reaction was crazy.” McRae was especially blown away that the crowd knew most of the lyrics to “Greedy,” even though she had only been posting teasers of the track. “It was just very, very validating,” she says.

McRae has enjoyed crossover hits before Greedy: The Calgary native scored a top 20 Billboard Hot 100 hit in 2020 with You Broke Me First, while singles like She’s All I Wanna Be and the Regard/Troye Sivan collaboration You also made their presence felt at top 40 radio. Yet Greedy is something different, a propulsive self-empowerment anthem built around a firecracker of a pop hook that finds McRae dipping in and out of a falsetto while exuding unshakeable confidence. – Continue reading Jason Lipshutz’s feature interview here.