Billboard Canada Appoints Andrew Valle as Vice President of Programming

Andrew Valle has been named Vice President of Programming for Billboard Canada, a new leadership role that reflects the brand’s growing investment in live experiences, conferences and Canadian music culture.

Valle joins Billboard from Canadian Music Week (CMW), where he served as General Manager and Festival Director of the country’s leading music industry conference. He made a lasting mark on the industry under the mentorship of CMW founder Neill Dixon, while also working as an artist manager with a roster that included iconic acts such as Tom Cochrane.

In his new role, Valle will lead programming strategy for Billboard Canada across its owned and operated IPs, including Billboard Canada Live, Billboard: The Stage and the Billboard Summit. He will also support artist showcases and branded music experiences that deepen Billboard’s footprint across the country.

Billboard has continued to expand live events in Canada with flagship events like Billboard Canada Power Players and Billboard Canada Women in Music. This year, Billboard Canada has partnered with NXNE for the 30th anniversary of the beloved music festival and will present the first edition of The Stage in Canada at Toronto's Sankofa Square with a major chart-topping artist headliner.

“Andrew has a rare ability to bring together artists, industry and audiences in impactful ways,” said Mo Ghoneim, President of Billboard U.K. & Canada. “He’s earned the trust of the Canadian music community, and we’re excited to bring his vision, creativity and leadership into the Billboard Canada fold.”

Over the course of his career, Valle has programmed and booked thousands of performances across Canada, helped induct deadmau5 into the Canadian Music Week Hall of Fame and collaborated with some of the most respected figures in the business.

The appointment is effective immediately.