advertisement
Rb Hip Hop

21 Savage, Lil Jon, Killer Mike & More Reflect on Freaknik’s Legacy in ‘Wildest Party Never Told’ Trailer

The documentary about the Atlanta festival arrives on March 21.

The documentary about the Atlanta festival arrives on March 21.

The documentary about the Atlanta festival arrives on March 21.

Hulu

Freaknik took HBCU spring breaks in Atlanta throughout the ’80s and ’90s by storm. The cultural street party has been turned into a documentary as Hulu’s Freaknik: The Wildest Party Never Told is set to arrive on the streamer on March 21.

Ahead of the P. Frank Williams-directed documentary’s debut at SXSW next month, Hulu unleashed a trailer detailing the Black excellence to give those that attended a nostalgic blast from the past and inform those who didn’t have the chance to learn about the history they missed out on.


21 Savage, Jermaine Dupri and Uncle Luke are on board as producers for the film, which also boasts appearances from Lil Jon, Killer Mike, Too Short and more.

advertisement

“At its heart, Freaknik is a music documentary. Luke is the soundtrack of Freaknik, [Dupri’s] So So Def label is directly correlated to Freaknik and 21 Savage is the new school. They’re fascinated with the wild stuff we did, the clothes and the music of that era,” Williams told Variety. “The legacy of Freaknik really started in ‘83, I don’t know if people realized that. It was about kids trying to find a place for Black joy. Freaknik wasn’t just about the party. Our goal was to show how it affected politics, culture, race, there was a lot with sexuality, gender.”

Freaknik provided a place for the youth to indulge in debauchery but also celebrate themselves as well as their sexual expression. Lil Jon called the block party the “greatest Black gathering in America.” Killer Mike joked to close out the teaser: “Trust me, your momma and daddy got down.”

However, amid all the partying, there was a dark side of Freaknik that the documentary made sure to not shy away from with scenes of violence breaking out among the overwhelming amount of partygoers and police brutality.

advertisement

“The turn up, the cars, sexuality, joy, the daisy dukes — that’s the candy of it. But there’s also some vegetables in it – which is the Black empowerment, police brutality was part of it, Black cultural realization, young women realizing their sexuality, young men too,” Williams continued.

“Freaknik is really a coming of age story about a generation who was trying to find a voice in a world that didn’t accept them — but this is a place they created for themselves. Freaknik is the ultimate personification of that.”

Watch the trailer below. Freaknik: The Wildest Party Never Told arrives on March 21.

This article was originally published by Billboard U.S.

advertisement
Val Blavatnik
Courtesy WMG

Val Blavatnik

Business News

Val Blavatnik to Oversee Warner Music Canada in New Role at Warner Music Group

Blavatnik will oversee Warner Music Canada as managing director of Warner Music North America, U.K. and Corporate Development at WMG. As part of a slew of executive announcements, Simon Robson will be leaving the company, while Alejandro Duque takes the top international role.

Val Blavatnik, the 28-year-old son of Warner Music Group majority owner and vice chairman Len Blavatnik, has been named managing director of Warner Music North America, U.K. and Corporate Development at the Warner Music Group, the company announced Friday (Sept. 25). In his new role the younger Blavatnik, who has held several roles at the company in recent years, and has been a board member since 2023, expects to “unify and drive business and operational strategy across these markets while guiding the company’s investment strategy to support growth,” according to a press release.

The Blavatnik announcement is part of a flurry of new executive announcements that CEO Robert Kyncl made this morning. In addition, Atlantic Music Group chairman/CEO Elliot Grainge will take on ADA in the U.S. as its new chairman, while Alejandro Duque, who has held the dual roles of president of Warner Latin and president of ADA since last July, has been named president of Warner Music International, adding Asia-Pacific and Europe, the Middle East and Africa under his oversight. (Duque will continue to oversee ADA outside the U.S.) Zach Friedman, currently COO at Atlantic Music Group, will add the title of vice chair of ADA U.S. to his resume.

keep readingShow less
advertisement