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FYI

The Sorority: Wildin'

These four female MCs from Toronto are grabbing attention with their debut album, Pledge. This catchy new single mixes R&B and hip-hop, and flips the script on relationships in fun fashion.

The Sorority: Wildin'

By Kerry Doole

The Sorority- "Wildin'" ( Indie): The world of hip-hop remains strongly male-dominated, but these four female MCs from Toronto are aiming to shake the patriarchy.


The group's debut album, Pledge, has been well-received, and this just-released third single and new video deserves heavy action.

Keysha Freshh, Haviah Mighty, Phoenix Pagliacci and Lex Leosis got together at a freestyle jam session on International Women’s Day two years ago, and word of their chemistry spread (hip-hop legend Michie Mee quickly lent encouragement). Released a few months ago, the group's debut album, Pledge, has been well-received, and this just-released third single and new video should spread the word further.

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"Wildin'" begins as an R&B groove, then the four take turns laying down rhymes, all with an easy flow, while the catchy hook recurs. The Sorority state that "the cut flips the script on relationships," for here it is the ladies calling the shots over guys who want more of a commitment. Sample lyric: "I wanna get freaky with you, not fall in love."

In an interview with NOW, Pagliacci declared “We’re gonna make a lot of people uncomfortable – no good change comes from any comfort. We’re going to rock worlds and rock stages." Don't be surprised if The Sorority does just that.

Upcoming shows include the Up Here Fest in Sudbury on Aug. 17 and Riverfest in Elora, Aug. 18.

Links

Website

Spotify 

 iTunes 

SoundCloud 

Bandcamp

YouTube

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Billboard France Announces the Launch of Billboard Paris
Media

Billboard France Announces the Launch of Billboard Paris

The French edition of the world's leading music media outlet is creating a local vertical to cover music news in the Greater Paris region.

Billboard France, the French edition of the world’s leading music media outlet, today announced the official launch of Billboard Paris.

This new vertical, which has already reached 10 million views on social media, will focus exclusively on music news from across the Paris region, covering local events — from small-scale concerts and club nights to music exhibitions — as well as major celebrations such as Fête de la Musique, Nuit Blanche, Techno Parade, and Pride Month.

Billboard Paris will be operated by Billboard France under the leadership of Nicolas Baudoin and Ulysse Hennessy. Yanis Si Youcef has been appointed editor-in-chief, with support from Julien Zeidan.

“In the space of a year, Billboard France has established itself as both a leading outlet for French and international music news and a reference point for industry professionals," Nicolas Baudoin and Ulysse Hennessy, president and managing Director of Billboard France and Billboard Paris, said in a joint statement. "This new Paris-focused event vertical allows us to build a highly localized audience while simultaneously expanding both our editorial and commercial offering. We are pleased to entrust it to Yanis Si Youcef, whose expertise closely aligns with our editorial ambitions.”

“Paris deserved its own benchmark music platform. Billboard Paris will tell the story of the city through its music, its scenes, and its nightlife, with the standards that have defined the Billboard brand for more than a century," added Yanis Si Youcef, editor-in-chief of Billboard Paris.

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