Canada's Overlooked Global Music Biz Superstar: Merck Mercuriadis
Canada has punched far beyond its weight in producing contemporary superstars who have made a mark on the global music stage with savvy business skills, creative thinking and unique visions. Among them would be impresarios such as Michael Cohl, Live Nation's CEO Mike Rapino and tour promoter Arthur Fogel, along with record producer Bob Ezrin. Add to the list Merck Mercuriadis.
By David Farrell
Canada has punched far beyond its weight in producing contemporary superstars who have made a mark on the global music stage with savvy business skills, creative thinking and unique visions. Among them would be impresarios such as Michael Cohl, Live Nation's CEO Mike Rapino and tour promoter Arthur Fogel, along with record producer Bob Ezrin. Add to the list Merck Mercuriadis.
Born in Shefferville, Quebec, turning 55 in October, he is the current CEO, Founder and managing partner of Hipgnosis Music Ltd., an artist management firm, publisher and record label based in London and Los Angeles.
Mercuriadis is also known as the former manager of Beyoncé, Guns N' Roses, Nile Rogers, Iron Maiden, Elton John, Morrissey, Pet Shop Boys, Macy Gray, Mary J. Blige, Joss Stone, and Jane's Addiction.
Mercuriadis is notable for serving from October 1986 to June 2007, as director and CEO of the Sanctuary Group PLC, a major management company, an independent record label, a merchandise company, and a booking agency based in London, New York and Los Angeles.
He started off in the early ‘80s as an A&R and marketing director at Virgin Records in Canada, leaving to join the management team handling Iron Maiden in the US. His trajectory ever since has been nothing less than astounding.
Last month, his Hipgnosis Songs Fund Limited (HSFL) raised over US$260M to acquire copyrights on the global market.
Mercuriadis tells MBW that he expects the full amount to have been spent by next spring, after which HSFL will aim to raise another nine-figure sum.
Within three years, Mercuriadis aims to have raised over $1.3B.
You can read more about his current project and how he wants to improve the lot of songwriters and music publishers by increasing the amount they receive from music streaming services.
And here, read Mercuriadis’ five golden rules for good artist management.
– Sources: Wikipedia, Variety, Music Business Worldwide, Hipgnosis Song Fund prospectus
