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The Weeknd Named by Billboard as One of the Greatest Pop Stars of the 21st Century

Since starting as a shadowy cult R&B artist, the Scarborough, Ontario-born Abel Tesfaye has become one of the most successful artists of the streaming era.

The Weeknd

The Weeknd

Brian Ziff

With the first quarter of the 21st century coming to a close, Billboard has been counting down picks for the 25 greatest pop stars of the last 25 years. Today, the No. 18 pick was unveiled, and it's a Canadian artist: The Weeknd.

An accompanying essay charts the unlikely rise of the Scarborough artist born Abel Tesfaye from shadowy and anonymous cult figure in the early 2010s, to well-known Drake collaborator, to one of the biggest pop stars of the current streaming era, breaking records as he goes.


"About a dozen years ago, nobody would’ve believed the hedonistic, alt-R&B, then-cult figure known as The Weeknd would become one of the 21st century’s most decorated and durable pop artists, dominating both the Billboard charts and the world’s biggest stadiums. Global superstardom might not have seemed immediately on the horizon upon his 2011 mixtape arrival, but his ability to carve his own path in R&B before successfully switching lanes to pop has made his journey one of the most fascinating ones to follow this century."

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The Weeknd's legendary live debut came at Toronto's 600-capacity Mod Club in July 2011, and despite a "no guestlist" policy, the crowd was filled with both superfans and major label executives from Canada and the U.S. One former MuchMusic employee tells Billboard they were offered $1300 for their $20 ticket.

The WeekndThe WeekndKevin Winter/Getty Images

The WeekndThe WeekndChelsea Lauren/WireImage

By 2024, The Weeknd would chart seven No. 1 hits on the Billboard Hot 100, 18 in the top 10, and have four No. 1 albums on the Billboard 200.

That's not to mention the multiple accolades on the Canadian Hot 100, where he's had 24 top 10 hits, and on the Canadian Albums chart where he's had six No. 1s.

It's a major career arc, and one that might be closing a big chapter soon. Recently, Tesfaye hinted that his upcoming third and final installment of his After Hours/Dawn FM trilogy, Hurry Up Tomorrow, may be his last as The Weeknd. Even if it is, that's likely far from the last we've heard from Tesfaye, who is undoubtedly one of the biggest artists of his generation.

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Read the full essay on The Weeknd in Billboard's 25 Greatest Pop Stars of the 21st Century series here.

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Jason Derulo and Nora Fatehi
Mohamed Saad

Jason Derulo and Nora Fatehi

Pop

Nora Fatehi and Jason Derulo Join Forces for ‘Snake’: Inside the Globe-Spanning Collaboration

Fatehi, a Canadian-Moroccan Bollywood superstar, hopes the new single "introduces me to the international market in a very unique way," while Derulo preps new music of his own.

Nora Fatehi and Jason Derulo have kicked off 2025 with a single designed to combine cultures. On Thursday (Jan. 16), the Bollywood superstar and veteran hitmaker unveiled “Snake,” a thumping dance collaboration that joins East Asian melodies with American dance-pop production, creating a sensual duet with global aspirations.

Fatehi tells Billboard that the track came courtesy of a discussion with producer Tommy Brown (Ariana Grande, Victoria Monét) about finding a sound that could unite audiences in different regions of the world. “My main word was ‘exotic,’ and I wanted to make sure that it was dance-oriented — that whoever heard the song would want to move,” she recalls. “And after finishing the song, we were thinking about which artist would really be a good collaborator, and Jason’s name came up. And I’ve been a fan, and someone who’s really appreciated his journey, for a very long time.”

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