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Roy Woods: 2 Me

Taken from his brand new album, this cut showcases the Toronto R&B star’s appealingly vulnerable voice.

Roy Woods: 2 Me

By Kerry Doole

Roy Woods - 2 Me (OVO Sound). A key member of Drake's OVO Sound posse, this Toronto singer released his latest project, Dem Times, a week ago, and it is already attracting attention.


This fine new cut is sure to accelerate the momentum. It showcases the appealing vulnerability of Woods' voice, and the understated production is subtly ingratiating. Helping the cause is a video clip directed by Dragan Andic, one that a label press releases states "extends the visual narrative around Dem Times, which Woods has been building up over the previous weeks that includes compelling visuals for Cool J and I Feel It.”

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Woods worked on the six-song release in both LA and Toronto.

He has flown a little under the radar in terms of mainstream media attention, but the fact his music has been streamed over 1.6 billion times is decidedly impressive. Earlier EPs, mixtapes, and 2017 debut full-length Stay Less made the US R&B charts.

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7AE

Record Labels

Exclusive: ADA Canada and Warner Music Canada Ink Global Distribution Deal With Toronto R&B Label Escape Records

The new independent label, an extension of R&B-pop music discovery platform EscapeTracks, will release rising Minnesota-born artist 7AE’s new single “Mashallah," on July 3.

ADA Canada, the distribution and artist services initiative of Warner Music Canada, has secured a global distribution deal with independent Toronto record label Escape Records, a label extension of the R&B-pop music discovery platform and events company, EscapeTracks.

Founded by Kyle Sassi, the label will fuse digital marketing with “hands-on” artist development, amplifying new voices on an international scale. Rising Minnesota-born artist 7AE will kick off the exclusive partnership with his new single, "Mashallah,” out July 3.

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