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FYI

The Covid Chronicles… Joe Nolan

After a break from the biz, the rootsy Edmonton troubadour has returned to the fray with two recent and much-praised albums. Here he reflects upon the latest, Drifters, as well as self-isolation, the absence of concerts, and how a future music industry may look.

The Covid Chronicles… Joe Nolan

By Jason Schneider

With self-isolation due to covid-19 prompting many artists to polish up their solo acoustic performing skills, Joe Nolan was in many ways well prepared for this moment when he made his latest album Drifters last year.


The 10-track tour de force from the Edmonton artist is not only a showcase for his introspective songwriting, but his acoustic guitar playing as well, recalling the sound of early Bruce Cockburn records, and even (dare it be said), the work of Nick Drake.

Drifters continues a strong creative resurgence for Nolan that began with his 2018 album Cry Baby, an independent release that marked his return from an extended self-imposed break from the music business. Since then, he’s toured widely in North America and Europe, earned a nomination as Roots Solo Artist of the Year at Breakout West 2019, and signed with Edmonton-based Fallen Tree Records.

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Drifters encapsulates much of that time with much of it written on the road, although some songs were drawn from material Nolan wrote in his late teens. The album’s straightforward approach extended to the recording process as well, as Nolan and engineer Scott Franchuk relied mostly on Nolan’s old 2-track reel-to-reel to capture the performances, with a few parts added on later by guitarist Kevin Breit.

It adds up to an album ideally suited to our current situation in which we’ve all had to get used to a new level of intimacy. Drifters is available via fallentreerecords.com.

How are you coping with self-isolation personally?

There are good days, and not so good days. For the most part I’m staying healthy and inspired and taking things one day at a time. Basically, I’m just trying to come up with new creative ways to stay afloat and keep the music alive through these changing times. 

Your new album Drifters really displays your talents in the most intimate way. Are there any aspects of the record that you feel are appropriate to these times we're currently living in?

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Music will always be relevant, no matter what happens. I’m just lucky enough to be able to have something to play when everything else goes down. Perhaps the mood of the album is suitable for what we are all experiencing. It’s become a time to slow down, take a deep breath, and try to make each day golden. 

What sorts of things are you doing to engage with your audience at the moment?

I’ve started a Patreon page [patreon.com/joenolan], as a place where people can stay connected and get exclusive access to live-streams, unreleased videos and songs, and much more. My hope is to keep building on that.

How has the inability to play live affected you overall?

It’s been very strange. Personally, it’s what I crave and live off of. It’s what fills my spirit and keeps me on track. Everything is changing, and it’s not going to be the same. That’s a scary thought, but I have faith that the artists will find new ways to keep doing what they’ve always done. Making art and sharing it with the world is something we all need. 

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What do you believe the longterm effects of the pandemic will be on the music industry?

I imagine many venues and labels might fall through the cracks and take to big of a hit to rebuild. We’re going to need to start over in some ways and remember why we started doing this in the first place. It was never for fame, money or status. It was because we loved the music so much. Festivals may also never be the same. It’s a new world, and the DIY musicians are going to be the ones to lead the way in the industry.

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Executive of the Week: Justin West of Secret City Records on the Secrets of Independent Music Success​
FYI

Executive of the Week: Justin West of Secret City Records on the Secrets of Independent Music Success​

The man behind one of Canada's most successful indie labels talks about the late-blooming success of French-language streaming record-holder Patrick Watson, why he builds long-term relationships with artists, and why it's important for the indie sector to work together.

Justin West is a leader and advocate in Canada’s independent music scene, but he didn’t plan it out that way. When he started his record label Secret City Records in Montreal in the mid-2000s, it was out of necessity. He had met an artist he loved and wanted to build a career with, and the label was a means to do it. That artist was Patrick Watson, and 20 years later he — and Secret City — are more successful than ever.

West — a multiple time Billboard Canada Power Player – leads one of the biggest indie labels in Canada while also advocating for the sector on multiple boards both locally and internationally. When we speak to him for this Executive of the Week interview, he’s just returned from Banff for the National Summit on Artificial Intelligence and Culture, and is a central figure in discussions around the Online Streaming Act and collective negotiations with online streaming platforms.

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