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UMG Responds to TikTok, Calling Its Views on Artist and Writer Compensation ‘Woefully Outdated’

As works from UMG signees like Taylor Swift, BTS and Drake are being removed from TikTok due to a licensing dispute, the company fires back at the video app.

Illustration by Rafael Henrique/SOPA Images/LightRocket via Getty Images

Illustration by Rafael Henrique/SOPA Images/LightRocket via Getty Images

With Universal Music Group’s catalog now being slowly removed from TikTok, the music company issued a new statement Thursday (Feb. 1) commenting on what it says are TikTok’s “woefully outdated” views on music licensing and compensation.

The stalemate between the world’s largest music company and the short-form video app was made public Tuesday when UMG released a strongly worded open letter to its artists and songwriters, explaining that all of their music would be removed from the platform if a licensing agreement was not reached by the following day. In the letter, UMG detailed its reasons for not being able to reach an agreement, including disagreements about compensation, artificial intelligence, infringing works on the platform, and harassment.


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TikTok replied within hours, calling UMG’s letter a “false narrative” and that it was “sad and disappointing that [UMG] has put their own greed above the interests of their artists and songwriters.” It noted that TikTok acts as an important “free promotion” and “discovery” tool for their artists.

Perhaps even further away from a deal than before, the licensing agreement expired on Jan. 31, and UMG’s catalog began disappearing from TikTok.

Read UMG’s latest statement in reply to TikTok below:

“Our agreements with TikTok have expired because of TikTok’s unwillingness to appropriately compensate artists and songwriters, protect human artists from the harmful effects of AI, and address online safety issues for TikTok’s users (more on that here),” says a spokesperson of UMG.

“In fact, TikTok’s own statement perfectly sums up its woefully outdated view: Even though TikTok (formerly Musical.ly) has built one of the world’s largest and most valuable social media platforms off the backs of artists and songwriters, TikTok still argues that artists should be grateful for the “free promotion” and that music companies are “greedy” for expecting them to simply compensate artists and songwriters appropriately, and on similar levels as other social media platforms currently do.

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TikTok didn’t even attempt to address the other issues we raised regarding harmful AI and platform safety. It’s no surprise that artist rights advocates are speaking out in support of our action.”

This article was originally published by Billboard U.S.

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From left to right: Matthew Burnett, Jordan Evans and Daniel Caesar at Billboard Canada Managers to Watch 2026
Gabriel Di Sante

From left to right: Matthew Burnett, Jordan Evans and Daniel Caesar at Billboard Canada Managers to Watch 2026

Management

Daniel Caesar's Surprise Tribute to His Managers & More of the Best Moments From Billboard Canada Managers to Watch 2026

Caesar presented the Managers of the Year Award to his longtime managers Matthew Burnett and Jordan Evans as industry luminaries gathered to celebrate at Billboard Canada Managers to Watch x MMF Canada Honour Roll at SOUNDSTAGE at NXNE on June 11. Angine de Poitrine manager Sébastien Collin and Yungblud manager Tommas Arnby also received special awards.

The most influential managers from across the globe gathered at SOUNDSTAGE in Toronto on June 11 at NXNE to celebrate Billboard Canada Managers to Watch. The celebration spotlighted the people who put in the behind-the-scenes work to elevate artists across the country following the release of this year's coveted Managers to Watch list.

“If you want to get something done, call the manager,” said Billboard Canada national editor Richard Trapunski in his opening remarks. "You are the ones who are closest to the artists, the unsung heroes of the music industry. You have the vision and the tools to open doors and build careers, yet you are rarely in the spotlight yourselves."

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