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Sobeys Stadium
Concerts
Toronto's Bowl at Sobeys Stadium Concert Venue Goes Quiet in 2025
Jeff Craib of The Feldman Agency confirms that the venue at the site of the National Bank Open will "hit pause" for summer 2025.
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Last year, a new concert venue was unveiled. In summer 2024, The Feldman Agency opened The Bowl at Sobeys Stadium, located at the site of Canada's biggest tennis tournament, the National Bank Open. It was a partnership between Tennis Canada and the Toronto-based talent and booking company.
Now, after one summer of shows, the venue has gone quiet.
"We can confirm that we are hitting pause for summer 2025," says Jeff Craib, president of The Feldman Agency, in a statement to Billboard Canada. "We will make further comment when there is any news to share."
In a report by theToronto Star, Tennis Canada also confirmed the news, while saying they will "continue to work with the Feldman Agency with the hope the concert series will return in 2026 and beyond.”
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The 9,000 capacity venue hosted a limited series of 2024 shows at The Bowl at Sobeys Stadium, including performances by the Barenaked Ladies Shaggy, Bachman-Turner Overdrive, The Tea Party and comedian Kevin Hart.
Billboard Canada reported on the launch of the Bowl at Sobeys Stadium in December 2023, Craib expressed optimism about its potential then. “We will be working closely together with Tennis Canada to provide the best of tennis and live entertainment to Toronto and its surrounding areas,” Craib said, noting that “Sobeys Stadium’s location in North America’s third-largest concert market (after New York and Los Angeles) and surrounding population of more than 6.8 million makes it a well-positioned live entertainment venue for both performers and fans.”
At the time, Craib shared that he expected around 15 shows per year at the open air venue.
Toronto is not starved for major concerts in summer 2025. The demand is high for arena and stadium shows, as stakeholders at the biggest companies have recently reported. This summer will see the opening of another temporary open-air venue, the 50,000 capacity Rogers Stadium, where Live Nation will present a full slate of concerts this summer.
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