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FYI

Nielsen Canada Music 360 Report - Part 3

Nielsen Music has just released its 5th annual study that offers a goldmine of actionable data from a sample group of more than 1,500 nationwide. In this final instalment of a three-part series, FYI delves into the facts and figures behind the media consumers use for music discovery.

Nielsen Canada Music 360 Report - Part 3

By External Source

Nielsen Music has just released its 5th annual study that offers a goldmine of actionable data from a sample group of more than 1,500 nationwide. In this final instalment of a three-part series, FYI delves into the facts and figures behind the media consumers use for music discovery in these modern times.


To access the full report with expanded insights, contact paul.shaver@nielsen.com; meantime, a 15-page summary highlighting some key data can be downloaded as a pdf file here.

 

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Babbulicious at Zohran Mamdani's inauguration in New York City on Jan. 1, 2026.

Babbulicious at Zohran Mamdani's inauguration in New York City on Jan. 1, 2026.

Politics

Punjabi-Canadian Rapper Babbulicious Performs at New York City Mayor Zohran Mamdani’s Inauguration

On New Year's Day, the Brampton, Ontario-based artist closed out the oath ceremony with his hit “Gaddi Red Challenger,” changing the lyrics, originally about the GTA, to mention New York.

Zohran Mamdani has tapped in to Canada’s growing Punjabi music scene.

On New Year's Day, 2026, Mamdani was sworn in as the mayor of New York City. The first mayor of Indian-Ugandan descent and Muslim faith included a performance from Brampton, Ontario rapper Babbulicious who took the stage to close out the oath ceremony.

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