Kevin “Chief” Zaruk is the co-founder and CEO of The Core Entertainment, a full-service management company with offices in Los Angeles and Nashville. One of the top country and rock managers, he's got a big-time roster that includes Nickelback, Bailey Zimmerman, Nate Smith and Josh Ross. In 2024, The Core made major waves: Nate Smith’s “World on Fire” topped the Mediabase Country Year-End Chart, Bailey Zimmerman landed his fourth U.S. country radio No. 1 and Josh Ross became one of Canada’s most played artists — earning top CCMA and Juno nominations. Chief also helped launch The Core Records in partnership with Universal Music Group, bringing his moth-to-a-flame knack for working with standout talent to the label side. A two-time Billboard Country Power Player, Chief is a prominent Canadian pro on the world stage.