Ticketmaster is the top ticketing agent in Canada, as it is in the U.S. Patti-Anne Tarlton’s role at Ticketmaster Global is primarily focused on expanding across international markets, but she says “equally important is the health of the live music industry (commercially and people-wise) in each local market, including Canada.” She’s very involved in a number of Canadian industry advisories and boards, including as a founding board member of the Canadian Live Music Association (an important advocacy organization during the industry’s bounceback from the pandemic) and WISE Toronto (Women in Sports and Events), and she’s the chair of the Music Forward Foundation “all with a through line to advantage the industry while growing opportunities and normalizing more equitable outcomes for the next generation of industry professionals reflective of the diverse communities we live in and serve.”