Chelsea O’Neill oversees key partnerships and major corporate initiatives that shape Canada’s live music landscape. As a promoter, project manager and talent buyer at Live Nation Canada, the 37-year-old drives national booking strategies and leads programming across the company’s network of venues and special events. She’s managed many big recent projects including two major grand openings for Ontario casinos — the Theatre at Great Canadian Casino Resort Toronto and the Hard Rock Live Ottawa — and the CFL Grey Cup halftime show featuring major American artist MGK. Last year, she booked the first hard ticket performance for Shaboozey at Toronto’s Danforth Music Hall last year, where Billboard Canada presented him with a plaque for his historic achievements on the Canadian Hot 100 chart.

“Canada consistently produces some of the most talented and hard-working artists in the world, and exceptional industry professionals,” she says. “It’s motivating to work alongside such passionate and driven people who continue to elevate Canada’s reputation on the world stage.”