
Pictured: Jason Murray (middle) and the Vector team.
Jason Murray leads Vector Management, the major artist management firm with offices in Toronto, Nashville, Los Angeles and New York. Under his leadership, Vector represents major Canadian bands including The Glorious Sons and Our Lady Peace, while Vector guides the careers of nearly three dozen artists across its roster, including James Barker Band and John Hiatt, and has worked with Peter Frampton and Hank Williams, Jr. The company has special success in Americana and roots, and is also making a big splash in the rock scene.
Following a stint at BMG Canada as head of Canadian operations, Murray joined Vector in 2022, before officially becoming president in January 2023. Known for his artist-first approach, Murray emphasizes teamwork and hard work. It's also a team effort, he says. With four offices in four cities and more than 30 active artists at any given time, it's important that everyone reflects the same values.
“I believe there are no shortcuts,” he says. “You’ve got to be willing to start from scratch in each new market and put in the same time and energy it took to build at home. It’s not easy, but if the data shows an audience is forming, you’ve got to show up and do the work…You have to love the work enough to push through the inevitable bumps, bruises and setbacks. As a manager, there’s no room for self-preservation, the art and artist must come first. Always.”